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Vietnam

Vietnam is a national games and esports market with a growing locally developed mobile-game export sector and an established professional esports footprint. Government-published industry reporting puts the 2025 domestic games market at an estimated US$1.66bn; the estimate is attributed rather than a national-accounts measure.

Ho Chi Minh City skyline.
Ho Chi Minh City skyline. · Modern skyline (HCMC, Vietnam 2016) · Paul Arps · Wikimedia Commons · CC BY 2.0
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Updated September 27, 2026

Market snapshot

Made-in-Vietnam mobile game downloads

4.9bn[1]

Global downloads in 2025 as reported in the government-published Vietnam Game Industry Report.

Market access

A sourced operational overview, not legal advice. Requirements should be rechecked before launch.

Topic

Online-game publishing

Current position

The government’s official online-game portal describes licensing and content-approval requirements for G1 online-game services under the current framework.[2]

Commercial implication

Operators should verify current rules and license conditions with the regulator before launch; the national framework is distinct from esports event operations.

Verified Sep 27, 2026

Market ecosystem

City footprint

References4
  1. [1]Game do người Việt phát triển đạt 4,9 tỷ lượt tải toàn cầu, vượt mọi đối thủ trừ Trung Quốc — Authority of Broadcasting and Electronic Information, Vietnam Ministry of Culture, Sports and Tourism
  2. [2]Current regulations for online video games in Vietnam — Authority of Broadcasting and Electronic Information
  3. [3]Bảo vệ bản quyền cho ngành Game Việt bứt phá trong nền kinh tế số — Vietnam Ministry of Culture, Sports and Tourism
  4. [4]Modern skyline (HCMC, Vietnam 2016) (23977706110).jpg — Wikimedia Commons

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