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Crazy Raccoon

Crazy Raccoon is a Japanese esports club with competitive teams and creator operations under one persistent brand.

Crazy Raccoon
Crazy Raccoon official brand mark, adapted for PTG cover format
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Updated August 25, 2026

Commercial snapshot

Founded

April 2018

Confirmed by the club’s official profile.[2]

Based in

Tokyo, Japan

The club operates a flagship store and gaming space in Shibuya.[2]

Signature achievement

50,000-attendee CR FES 2024

Company-stated attendance at Saitama Super Arena; no independent audit was found.[2]

Audience reach

Not publicly disclosed

Ownership

Samurai Workshop Co.

The official company profile identifies Samurai Workshop as the operating company.[2]

Current financials

Not publicly disclosed

No current revenue, valuation or profitability disclosure was confirmed.

Key people

Daichi Takano (CR Ojiji)

Representative Director

Listed by Crazy Raccoon as representative director of Samurai Workshop.[2]

Category

Public disclosure

Partner

Not publicly disclosed

Commercial note

No current club-level partner list was confirmed in the available sources.

PTG Database Analysis

Crazy Raccoon’s distinctive asset is the combination of esports competition with a large creator, event and retail platform in Japan. Its official profile lists competitive divisions alongside streamers, CR Cup tournaments, a gaming school and a Shibuya store, while PTG keeps roster and result data attached to game-specific Team records.[1][2]

The club reports 50,000 visitors for CR FES 2024 and millions of combined followers and subscribers, but those are company-stated figures whose methodology is not independently audited. Its 2026 joint Apex Legends program with 100 Thieves shows a repeatable cross-market format that combines competitive operations, culture and content without erasing the two parent-club identities.[2][3]

Commercial opportunities therefore extend beyond jersey inventory to creator content, owned tournaments, offline experiences, education and retail, provided that talent, title, platform, territory and usage rights are specified. Current ownership percentages, revenue, valuation, sponsorship fees, audited audience methodology and conversion data remain undisclosed in the reviewed sources.[2][3]

References3
  1. [1]Crazy Raccoon — Members — Official competitive and creator roster
  2. [2]Crazy Raccoon — About — Official founding, company, operating model, events and self-reported reach
  3. [3]Crazy Raccoon — 100 Thieves partnership — Official joint-team structure and cross-market positioning

Commercial opportunities

Team rights

Rights should be scoped to a named team, game, market and competition; current terms are not publicly disclosed.

Content and creators

Player, creator and editorial access should be confirmed directly with the club before activation.

Live experiences

Events and fan experiences remain subject to current competition and partner agreements.

Disclosure status

Current fees, audience methodology, revenue and conversion data are not publicly disclosed.

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