U.S. players
205.1m
Americans who play video games in the ESA’s 2025 report; U.S. only, not a North America-wide count.[1]
Market
North America
North America is a subregional games market spanning several national systems. The available 2025 audience figure cited here is U.S.-only and should not be read as a regional total; PTG separately tracks Canada and the United States.
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Updated September 27, 2026Market snapshot
Market ecosystem
National market profiles
The North American footprint in PTG’s market taxonomy is represented through separate country profiles.
References2
- [1]Annual ESA Study Reveals Video Games’ Universal Appeal Across Generations — Entertainment Software Association
- [2]Toronto Skyline Wide 2014.jpg — Wikimedia Commons
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