TF1 Licensing is TF1 Group’s brand licensing agent, operating within TF1 Business Solutions. TF1 Group describes the unit as offering well-known programme and entertainment brands to manufacturers and advertisers for licensed products, promotional campaigns, special events and live or immersive experiences.
TF1 Careers describes the licensing team as responsible for commercializing and developing its brand portfolio with industrial partners and advertisers. The latest public information reviewed here does not establish the unit’s current portfolio size, number of active contracts or sales volume.
On 24 September 2026, Team Vitality announced that TF1 Licensing would represent the club’s licensing inventory to advertisers, including merchandise, experiential activations and brand content. The first announced client project was a BYD campaign developed by TF1 Factory. The agreement’s term, territory and financial terms remain undisclosed.
