Tencent Esports (腾讯电竞) is Tencent’s esports brand and event operator. Tencent says the brand was established on Dec. 9, 2016, and works across esports events, education, technology, industry development, franchising and standards. Its company profile describes eight categories of esports titles and event coverage in more than 90 countries and regions.[1]
In February 2025, the Esports World Cup Foundation named Tencent Esports its strategic partner in China for the Esports World Cup. The announced plan included a dedicated development team; Tencent Esports would provide marketing expertise, strategic consulting and operational support, with the stated aim of building the event’s visibility, audience engagement and industry collaboration in China.[2]
In January 2026, Tencent announced a 10-year strategic partnership with the Olympic Council of Asia covering 2025–2035, naming Tencent Esports the council’s official esports technology partner. Tencent says the work will include competition technology and systems for major Asian events.[3]
