SOOP Co., Ltd. operates SOOP, a live-streaming service where audiences can watch broadcasts, view content across different themes, and interact with streamers. The company presents the platform as a user-participation media service and provides access through its website and app.
The company describes a global platform that connects streamers and users across markets, with real-time translation among the features it promotes. It lists offices in the United States, Hong Kong, and Thailand; its Thailand operation develops esports leagues, tournaments, and broadcast content with local partners. SOOP also says it partnered with Vietnam’s VTVcab to launch OnLive, a local live-streaming platform spanning esports, sports, and entertainment.
In esports, SOOP is listed as a premier partner by T1, and as a partner by DRX.
