Skip to content
Press The Game

Club

FaZe Clan

FaZe Clan is a global gaming and culture brand whose competitive FaZe Esports operation is wholly owned by GameSquare.

FaZe Clan
FaZe Clan official logo-history asset, adapted for PTG cover format
Share this page
Updated October 5, 2026

Commercial snapshot

Founded

2010

FaZe's official history identifies ClipZ, House Cat and Resistance as the original founders.[1]

Based in

Not publicly disclosed

Current headquarters are not publicly disclosed; FaZe positions the brand across competitive gaming, culture, fashion, music and entertainment.[1]

Signature achievement

Back-to-back Six Invitational champion, 2025–2026

GameSquare also records FaZe's 2026 Esports World Cup Rainbow Six title and $750,000 prize.[5]

Audience reach

Not publicly disclosed

Ownership

GameSquare Holdings

GameSquare identifies FaZe Esports as its wholly owned esports organization; this is distinct from FaZe Media.[3][4]

Current financials

Public-company disclosure available

GameSquare reports consolidated results, but reviewed disclosures do not isolate a complete current FaZe Esports profit-and-loss statement.[4]

Key people

Justin Kenna

GameSquare CEO

Leads FaZe Esports' parent company and speaks for the esports operation in current corporate announcements.[4][5]

Category

Gaming hardware

Partner

CORSAIR

Commercial note

Three-year, seven-figure exclusive peripherals agreement covering product development, content, digital campaigns, live events and jersey placement.[4]

Category

Digital fan engagement

Partner

Clout

Commercial note

FaZe Esports Pass uses a gamified membership, rewards and digital marketplace model; current-season availability requires confirmation.[6]

PTG Database Analysis

FaZe requires a precise rights distinction: FaZe Clan is the wider culture-facing brand, while GameSquare describes FaZe Esports as its wholly owned competitive operation. PTG therefore does not treat FaZe Media ownership, creators or commercial inventory as automatically interchangeable with the esports asset.[1][3][4]

The esports proposition combines global teams with merchandise, sponsorship, product development and fan engagement. CORSAIR’s three-year agreement is unusually concrete, disclosing seven-figure value, category exclusivity, jersey placement and co-developed hardware and content; the recent Rainbow Six run supplies a current performance platform.[2][4][5]

Commercial work must confirm whether a right sits with FaZe Esports, the broader licensed brand, a specific team or another FaZe entity. Parent-company reporting and selected deal values improve transparency, but FaZe Esports-only revenue, profitability, audited audience, full fee cards and conversion performance remain unavailable in the reviewed disclosures.[3][4]

References7
  1. [1]FaZe Clan — About — Official founding history, positioning and logo history
  2. [2]FaZe Clan — Esports — Official competitive portfolio
  3. [3]GameSquare — FaZe acquisition completion — Official acquisition record and operating structure
  4. [4]GameSquare — CORSAIR partnership — Current ownership wording, deal value, term and activation scope
  5. [5]GameSquare — 2026 Rainbow Six championship — Current championship and prize disclosure
  6. [6]GameSquare — FaZe Esports Pass — Official digital membership, rewards and marketplace model
  7. [7]Privacy policy – FaZe Clan — FaZe Clan's privacy notice supplies its own contact address at 9950 Jefferson Boulevard, Building 3, Culver City, California 90232.

Commercial opportunities

Team rights

Current competitive rights span named FaZe Esports rosters and must be scoped by title and competition.[2]

Product co-development

The CORSAIR agreement includes player feedback, testing and customized fan products.[4]

Content and live activation

Digital campaigns, creator integration, online fan experiences and events are demonstrated activation formats.[4]

Disclosure status

GameSquare discloses selected deal and prize values; full club revenue, audience methodology, fees and conversion data are not separately reported.

Work with Press The Game

Bring an opportunity to the table

Looking for media reach, industry insight or the right esports partner? Bring us your brief—we’ll help move it forward.

Find the right connection