Esports and urban renewal
Puyuan historic-town and commercial-street programming
People's Esports describes KPL content as part of the area's public-space and commercial-street renewal; the source does not quantify economic impact.[3]
City
Tongxiang
Tongxiang's Puyuan area is a documented example of KPL content being integrated into a historic town and commercial-street renewal programme. The cited account describes esports as a way to animate public space and attract younger consumers.
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Updated September 17, 2026Market snapshot
References3
- [1]Tongxiang Municipal People's Government overview — Tongxiang Municipal People's Government
- [2]Tongxiang Municipal Government notice concerning Puyuan Town — Tongxiang Municipal People's Government
- [3]2025年9座城市，1亿+线下票房——十年KPL如何深度嵌入中国城市版图 — People's Esports
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