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Market · National

South Africa

South Africa is a national games-development and digital market in southern Africa. Its ecosystem includes a games-industry trade body and internationally active organizations with local offices.

South Africa
Hout Bay viewed from Chapman’s Peak Drive, Cape Town, South Africa, 2024. · Dietmar Rabich · CC BY-SA 4.0 Resized and converted to JPEG; displayed crop may vary.
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Updated October 5, 2026

Market snapshot

Population

64,747,319 (2025)[2]

Internet use

78.4% (2024)[3]

Share of the population using the internet; not a player or esports-audience count.

Development industry body

IESA[4]

Trade body representing South African game development.

International office footprint

Global Citizen[1]

The organization lists South Africa among its office locations.

Market ecosystem

References5
  1. [1]Headquarters — Global Citizen — Global Citizen
  2. [2]Population, total — South Africa — World Bank
  3. [3]Individuals using the Internet (% of population) — South Africa — World Bank / International Telecommunication Union
  4. [4]Interactive Entertainment South Africa — Our Mission — Interactive Entertainment South Africa
  5. [5]Cape Town (ZA), Cape Peninsula National Park -- 2024 -- 3255+57+59+61+63+65.jpg — Wikimedia Commons

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