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Brunei

Brunei is a Southeast Asian national digital market with a government-led Smart Nation programme. Its national Olympic committee participates in the Southeast Asian Games Federation’s regional sporting structure.

Brunei
Sultan Omar Ali Saifuddien Mosque in Bandar Seri Begawan, Brunei. · sam garza from Los Angeles, USA · CC BY 2.0 Resized and converted to JPEG; displayed crop may vary.
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Updated October 5, 2026

Market snapshot

Population

466,330 (2025)[2]

Internet use

96.3% (2024)[3]

Share of the population using the internet; not a player or esports-audience count.

Digital strategy

Smart Nation[4]

Digital Brunei Council coordinates initiatives across government, industry and society.

Regional sporting structure

SEAGF member NOC[1]

Member since 1977.

Market ecosystem

References5
  1. [1]About SEAGF — South East Asian Games Federation
  2. [2]Population, total — Brunei — World Bank
  3. [3]Individuals using the Internet (% of population) — Brunei — World Bank / International Telecommunication Union
  4. [4]About Us — Digital Brunei Council — Digital Brunei
  5. [5]Sultan Omar Ali Saifuddin Mosque 02.jpg — Wikimedia Commons

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