Brand
Coca-Cola
Coca-Cola is a cola soft-drink brand created in Atlanta in 1886 and marketed by The Coca-Cola Company.
Brand snapshot
Category
Cola soft drink[1]
Markets
More than 200 countries and territories
The Coca-Cola Company reports this footprint for its beverage portfolio.[3]
Esports activity
League of Legends event partner · 2014–16[4]
The Coca-Cola Company describes its earlier partnership with Riot Games and cinema viewing experiences.[4]
Brand volume
47% of worldwide unit case volume · 2024
Share attributed to Trademark Coca-Cola in The Coca-Cola Company's 2024 filing.[7]
Parent-company revenue
USD 47.9 billion · 2025
The Coca-Cola Company's reported full-year net revenues.[8]
Partnerships
Commercial categories and activation routes identified from the profile.
Category
Beverage · League of Legends
Category
Beverage · League of Legends Worlds 2016
Partner
Commercial note
Coca-Cola and Cineplex hosted theatre viewing parties for the World Finals on Oct 29, with a live stream and branded fan items.[10]
References10
- [1]Coca-Cola — The Real Thing Since 1886
- [2]The Birth of a Refreshing Idea
- [3]Coca-Cola Company brands FAQ
- [4]Game On: Coca-Cola and Riot Games
- [5]MSI 2015 — Leaguepedia
- [6]Coca-Cola's global head of gaming on esports
- [7]The Coca-Cola Company 2024 Annual Report
- [8]Coca-Cola 2025 full-year results
- [9]Official Coca-Cola brand image
- [10]2016 League of Legends World Finals viewing parties by Coke eSports
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