Brand
Baek Eok Coffee
Baek Eok Coffee is a South Korean coffee franchise brand operated by Ogada, with coffee, takeaway, delivery and snack-oriented menu channels.
Brand snapshot
Category
Coffee franchise
The official website presents Baek Eok Coffee as a franchise café brand.[1][2]
Home market
South Korea
The brand's official website and operator information are Korean; the registered business address shown on the site is in Seoul.[1]
Store footprint
306 stores
Company-reported total as of the end of June 2026; the site notes that openings and closures can change the count.[2]
Product model
Coffee, takeaway, delivery and snack menus
The official franchise page describes daypart sales across takeout, in-store, delivery and cinema-oriented menu channels.[2]
Operating model
Franchise network
The official site describes store opening, training, logistics and post-opening support for franchisees.[2]
Partnerships
Commercial categories and activation routes identified from the profile.
Category
Coffee & food · PUBG Asia Stars 2026
Partner
Commercial note
Advertising, co-branded menu and event activations; execution is temporarily suspended pending the sponsor's review.
References5
- [1]Baek Eok Coffee official website — Official brand identity, operator information and current website image.
- [2]Baek Eok Coffee franchise information — Official store-count, operating-model, menu-channel and 2025 information-disclosure figures.
- [3]Official Baek Eok Coffee app — Official app listing and product positioning.
- [4]4th Journal sponsorship coverage — Sept. 20 report on the temporary suspension of PUBG Asia Stars sponsorship activations and the unresolved contract status.
- [5]Inven Global sponsorship coverage — Corroborating coverage of the sponsor's notice and review of the organizer's response.
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