Skip to content
Press The Game

Brand

ALBAIK

ALBAIK is a Saudi quick-service restaurant brand founded in Jeddah in 1974 and known for broasted chicken, seafood meals and sandwiches.

ALBAIK restaurant on Jeddah's Corniche, photographed in 2019.
ALBAIK restaurant on Jeddah's Corniche, photographed in 2019. · Tahir mq, CC BY-SA 4.0 ·
Share this page
Updated October 17, 2026

Brand snapshot

Category

Quick-service restaurant brand[1]

Origins

Founded in Jeddah in 1974[1]

Markets

Saudi Arabia, UAE, Bahrain and Kuwait[2]

Menu focus

Chicken, seafood and sandwiches[3]

E-sports partnership

Main Partner of EWC 2026[4]

Event activation

Renewed partnership after 2025 campaign[4]

Commercial categories and activation routes identified from the profile.

Category

Main partner · food service · esports

Commercial note

The EWC describes ALBAIK's renewed partnership as following a 2025 campaign that extended the event's reach beyond its arenas.

Work with Press The Game

Bring an opportunity to the table

Looking for media reach, industry insight or the right esports partner? Bring us your brief—we’ll help move it forward.

Find the right connection