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Brand

Pot Noodle

Pot Noodle is a British instant-noodle brand selling single-serve noodle meals and related instant pasta products.

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Updated October 23, 2026

Brand snapshot

Category

Instant noodle meals[2]

Market

United Kingdom[2]

Esports activity

BLAST Premier partner[1]

Brand history

Launched in 1977[2]

Product range

Pot Noodle and Pot Pasta[2]

Home site

Crumlin, South Wales[2]

Commercial categories and activation routes identified from the profile.

Category

Packaged foods · Counter-Strike

Commercial note

Official Convenience Meals Partner with broadcast, digital and physical integration across BLAST Premier's Fall 2024 events.[1]

References3
  1. [1]BLAST partnership announcement — Confirms Pot Noodle's continued Official Convenience Meals Partner role, including Fall Final 2024.
  2. [2]Pot Noodle brand history — Confirms the brand's British identity, South Wales home and history dating to 1977.
  3. [3]Cover audit — Official imagery was reviewed; no asset with an explicit reuse license was identified. Wikimedia Commons and Unsplash searches did not establish a suitable cleared image, so no cover is used.

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Related entities

BLAST Premier Fall Final 2024BLAST Premier Spring Final 2024