Brand
Netflix
Netflix is a subscription entertainment service offering films, series, documentaries and games through internet-connected devices.
Brand snapshot
Category
Subscription entertainment streaming
Netflix describes its service as a subscription-based streaming service.[1]
Content
Films, series, documentaries and games
The official company site describes its entertainment catalogue and games offering.[2]
Esports partnership
BLAST Premier Fall Final 2022
BLAST named Netflix an event partner for its Copenhagen Fall Final.[3]
Partnerships
Commercial categories and activation routes identified from the profile.
Category
Streaming entertainment
Commercial note
Event partner; BLAST described branded digital content, in-arena activations and broadcast integrations.[3]
References4
- [1]Netflix Help Center — What is Netflix? — Defines the subscription-based streaming service and supported device delivery.
- [2]About Netflix — Company description, content scope, games offering, reported countries and languages.
- [3]BLAST — Five partners on board for the BLAST Premier Fall Final — BLAST's 2022 announcement lists Netflix as an event partner and describes digital, arena and broadcast activations.
- [4]Cover audit — Reviewed Netflix's official site and its public imagery plus Wikimedia Commons search results; no asset with a verified PTG reuse license was found, so no cover is used.
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