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Brand

Cool Ten

Cool Ten was a Chinese esports-oriented health food and sports nutrition brand promoted through products including protein meal-replacement shakes and cereal snacks.

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Updated October 24, 2026

Brand snapshot

Category

Esports-oriented health food and nutrition products[1]

Markets

Not established by the available sources

Esports platform

WESG 2017 health partner[1]

Brand platform

Protein meal-replacement shakes and cereal snacks[1]

Operating history

Not established by the available sources

Company metric

Not established by the available sources

References3
  1. [1]Cool Ten WESG partnership coverage — Reports that Cool Ten and Concept Jie Technology supplied esports-oriented nutrition products in partnership with WESG 2017.
  2. [2]Liquipedia — WESG 2017 — Lists Cool Ten among event sponsors.
  3. [3]Cool Ten image rights audit — No official Cool Ten asset with verified PTG reuse permission was identified; no cover is used.

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